Imagine building 26 golf courses at the height of the golf development bubble, with nine figures in public pension money — in an effort that now loses money year after year. Welcome to the Robert Trent Jones Golf Trail.
In theory, 12-hole designs should be cheaper to play, build, and maintain. But in the staid industry of golf course development, there’s been no rush to test the theory. The minds behind Sweetens Cove are ready to change that.
The new year’s first few months will be historic. Eventually, one candidate will emerge, and it might not be who you’d hoped. But in life, as in golf, disappointment and progress are not mutually exclusive.