Imagine building 26 golf courses at the height of the golf development bubble, with nine figures in public pension money — in an effort that now loses money year after year. Welcome to the Robert Trent Jones Golf Trail.
In theory, 12-hole designs should be cheaper to play, build, and maintain. But in the staid industry of golf course development, there’s been no rush to test the theory. The minds behind Sweetens Cove are ready to change that.
“There’s some trouble out there on those last couple of holes at Southern Hills, and it’s always in the back of your mind that if you mess up a little bit and make three or four bogeys coming in, you might not have a job next year.”
“Everyone congratulates you after making it to Final Stage; there are all these text messages, and everybody’s excited for you — but it’s nowhere near being over.”